The NON-TECHNICAL BOOK for NEW CRE Loaded store owners
My promise to you: ZERO Technical Jargon!
If you've just been handed the keys -- err, password -- to a new online store and don't have the faintest idea what to do with it, this book is for you. Managing an Online Business with osCommerce by Kerry Watson covers everything a NON-technical manager of a new online store needs to know to manage the day-to-day operations of your newly-built online store.
Whether you are JUST THINKING about an online store, have your online store UNDER CONSTRUCTION, or already have your online store OPEN FOR BUSINESS... or install stores for non-technical clients...
YOU NEED THIS BOOK.
This is a book about planning, organizing, managing, operating and refining an online store that has been or is being built for you. If you are still thinking about online store, it includes a special section on managing a website project. It is for people who may manage technical people and a technical project.
* SPECIAL: JUMP-START GUIDE FOR NEW STORES A Bonus guide for managers on using the private Administration area of your new store, whether it is standard osCommerce or any of the programs that is based on osCommerce: CRE Loaded, Cube Cart, Zen Cart, osC-MAX, or CartXpress.
* SPECIAL: A DAY IN THE LIFE OF A REAL ONLINE STORE See what it's really like! Is it right for you?
* Why are osCommerce-based stores So Cool?
* Do I have to learn ANY technical stuff?
* What is the MOST perfect online product?
* Corporate and business decisions to make BEFORE you start your store
*Finding and working with a TECHNICAL PRO
* UNDER CONSTRUCTION: Managing your Website Project through each phase
* OPENING DAY! What do I do first?
* Running your store day to day
* Growing and Getting Help: Fulfillment, Warehousing, and Shipping Services
*Executive Management Decisions: Dealing with complaints, FRAUD, Setting Policies, Reporting
*Making Your Good Store Even Better: 10 steps to set search engine "bait" and get more visitors to your website.
Managing an Online Business with osCommerceby Kerry Watson12 chapters - equal to 130 pages ISBN# 0-9753318-5-X
For viewing and printing on ONE WINDOWS computer - Not for Mac, Linux or other Non-Windows Operating Systems - Not for use on Asian XP systems - please buy the paperback