Ecommerce Software by CRE Loaded - Shopping Cart Products - Ecommerce Loyalty Marketing: 10 Things to Know for More Repeat Sales - Ecommerce Loyalty Marketing: 10 Things to Know for More Repeat Sales

Increasing repeat sales for your online store is hard work. Our newest CRE Loaded partner, MyStoreRewards, is the world's leader in driving repeat sales for online sellers. MyStoreRewards shared these top ten ideas for driving repeat sales with us:

1. Focus on Profits. A repeat sale is far more profitable than a new sale. Driving repeat sales is critical to your success. No retailer can survive without strong repeat sales.

2. Measure Repeat Sale ROI. Marketers religiously measure new customer ROIs, but often fail to track the same for repeat customers.

3. Defend Your Assets. Your competition is doing everything they can do to steal away your best customers. Do what it takes to keep customers loyal.

4. Break the Cycle. New customers sourced from PPC/Adwords will go right back to Adwords on their next shopping trip. Get them to your store directly.

5. Expose the Myth. "Great customer service, with great pricing, is enough to increase repeat sales." If that were true, every customer would be a repeat buyer. You need a tool like MyStoreRewards to drive repeat sales.

6. Timing is Everything. Driving repeat sales means offering your past buyers the right product, at the right price -- at the right time.

7. Second is Better than First. The second sale is the foundation of your buyer's loyalty. A second sale within 30-days increases your customer's life-time value dramatically and can lead to 3-5 more sales in 12 months.

8. Communicate. Opted-in emails are the single best way to drive your repeat sales. MyStoreRewards creates and manages an intelligent, opted-in email marketing program so you are always fresh in your buyer's mind.

9. Frequency. Frequency of communication matters. Every 15 days seems to be the right cadence. Don't let more than 31 days pass without an email.

10. See Number One. Driving repeat sales should add profits to your business without excessive costs. An automated tool like MyStoreRewards requires no additional overhead and lets you choose reward levels. Most importantly, it is guaranteed to work. If you don't see results-- like a 10% increase in repeat sales -- you don't pay a thing.

Brought to you by MyStoreRewards: In 15 minutes you can add MyStoreRewards to your CRE Loaded store and see results almost immediately. Read the FAQs or sign-up for your free 30-day trial today and turn every buyer into a repeat buyer.